Download The Case Study
Name: Paul Gough
Business Type:
Physiotherapy & Information Marketing
Revenue Increase:
From $270,000 to $2,800,000 in 3 years (media company)
Owner Time In Business:
From full time “in” the physio business in 2013 (100 patients per week) to entirely removed from operations within 2 years
- What you must seek out to free yourself from working “in” your business
- How a suspected heart attack transformed his business forever
- How direct marketing allowed him to almost treble his fees
- Why going for speed doesn’t always attract the best quality clients, and what to do about it
- The reason ‘bit part players’ ruin your company’s growth
- How Paul went from being just like everyone else to one of the pre-eminent marketers in his industry
- Why 4 days notice was all Paul needed to take his business to the USA and expand his horizons exponentially
- When “doing less” ultimately produced a stronger, more profitable business not dependent on him
- Why “being unique” is killing you and keeping you stuck